Duracell is a global brand that specializes in the production of batteries and energy-related products. The company's roots date back to the 1920s when it was established under a partnership between Samuel Ruben and Philip Mallory. Since then, Duracell has continued to expand its portfolio of power solutions, becoming a household name and trusted brand worldwide.
The company specializes in producing alkaline batteries, lithium coin batteries, rechargeable batteries, and battery chargers. From small button cells to large industrial-use batteries, Duracell offers a comprehensive range of power solutions to suit a wide variety of applications, including toys, cameras, flashlights, and smoke detectors. The company's batteries are known for their long-lasting performance and reliability and are trusted by millions of consumers worldwide.
In addition to batteries, Duracell has also diversified and expanded its power-related product portfolio with high-performance smartphone power banks, portable chargers, inverters, and surge protectors. Duracell takes pride in its commitment to providing environmental sustainability in its manufacturing processes and its products. The company is continuously involved in research and development for eco-friendly power solutions and has made significant strides in improving its carbon footprint and reducing waste.
With its long-standing legacy and reputation for quality and reliability, Duracell has solidified itself as one of the most trusted brands in the power solutions and energy sectors. It continues to develop new and innovative power solutions that cater to the evolving needs of consumers, maintaining its position as a leader in the industry.